Digital Marketing, Media Strategy, Online Video

Have I got your attention?

Video marketing can help you promote your brand and reach new clients.

In 2019, most people are already aware of the benefits of including video in their organisation’s marketing mix, but this incredible statistic from technology company Cisco raised eyebrows at Fat Toad Films:

  • Online video accounted for 75% of global consumer internet traffic in 2017 and is predicted to rise to 82% by 2022.

That’s right. More than three quarters of global consumer internet traffic is online video, and that figure is only going to increase over the next few years.

There are all sorts of factors feeding into that statistic, from increased smartphone takeup to faster internet speeds, but the bottom line is if you are looking to catch people’s attention, then video is increasingly important.

To find out more about how Fat Toad Films can help you with video production for your organisation, please get in touch.